Display Credit Card Logos and Increase Your Internet Sales
When you go shopping at a business or retail store one of the first things you see heading up to the door are the business hours, and a credit card logo, displaying what card types the store accepts. Potential customers assume that they will see those things. Occasionally the customer will walk away, and the merchant will lose the sale if they don't see the credit card logos.
The ecommerce world isn't any different! Studies have indicated that one of the first items that an online consumer eyes on your website is a credit card logo. A logo like this is extremely important, in that it informs the consumer of a few things. First it tells them that you've got an online merchant account, such as Authorize.net gateway, and that you take credit and bank cards. Second, the logo tells the potential buyer explicitly which credit cards you take. Last, but not least, observing the credit card logo image provides the consumer with confidence. Customers will know you are "an actual business" in that the credit card logo tells them you've got an online merchant account and you welcome certain kinds of credit cards.
To experience online success, you should give your customers many options for payment. At a minimum, your merchant account should allow you to take the following types of cards: Discover, Visa, Mastercard, and American Express. By welcoming these credit cards, you'll better be able to compete. If you don't prominently exhibit the credit card logos on your internet home page, rest assured that potential buyers will keep browsing until they come to the online page of your competitor. When there is traffic on your online page, adding a credit card logo will increase your business profits.
You'll find numerous ways to get the credit card logo on your web site. When you setup your internet merchant account, you most likely received a welcome kit by mail from your merchant account processor. This welcoming kit most likely has copies of the logos. If you're decent with a scanner, then you can scan the logos, convert them to an jpg or gif format, and add them to your internet site. This procedure is easy, however it is certainly not the easiest method to get the credit card logo on your website.
You'll find several different websites on the internet that have credit card logos. Some charge you for them, others are free. Having conducted research about this issue, something that we noticed is that there are a lot of lower quality credit card images on the market. If you have got a professional website, and you have a credit card logo of poor quality on the home page, what impression will your customers have?
Because we were hard pressed to find a good solution, we chose to make several webpages with the most ideal free credit card logos available. We've also included logos in various widths, heights, and sizes. We're providing all of these credit card logos free of charge. We've made the process easy. Visit www.TakeCardsToday.com, and click on the "Free Credit Card Logo" link. Over fifty unique logos are available to choose from free of charge. We have also included fairly simple "cut and paste" html coding making it so you can easily cut and paste it directly in your html. You'll have card logos on your web page in only five minutes (and you'll boost your sales at the same time). If you don't know how to do html coding, we will place the images on your internet site for you (at no cost to you). do not waste anymore time, add your free credit card images on your web page right away, and do not allow your merchant account to expire.
This article was written by Todd Nelson, Marketing Director for Capital Merchant Solutions, Inc. ( www.TakeCardsToday.com ) Capital Merchant Solutions has been in the retail merchant account business for more than 10 years, and features free merchant account and free credit card images to online businesses and retail businesses. The article can be republished providing no changes are made, and this last paragraph is also included. Copyright 2007- Capital Merchant Solutions,Inc - All rights reserved.
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